Agriculture & Food Business Entrepreneur · Founder, Soil To Serve · Angul, Odisha
Nihar Ranjan Kar
Nihar Ranjan Kar is an agriculture entrepreneur from Angul, Odisha, and the founder of Soil To Serve, a farm-direct food business building fair, transparent value chains between farmers and consumers. Through niharwrites.com, Nihar writes on agriculture, food business, travel and the ideas shaping India's food economy — grounded in what he sees on the ground with farmer groups across Odisha.
- Founder
- Soil To Serve
- Focus Areas
- Agriculture · Food Business · Travel
- Mission
- Fair value chains for farmers
- Based In
- Angul, Odisha, India
About Nihar
Bridging Odisha's farmers and consumers through transparent value chains
Closing the gap between the people who grow food and the people who eat it — one honest supply chain at a time.
Nihar combines academic training in agriculture with hands-on experience in rural development in and around Angul, Odisha. That foundation shapes both his food business, Soil To Serve, and his writing — delivering pure, authentic and processed food products with transparency and quality at every step from farm to consumer.
He's driven by innovation in the food industry, by community development, and by building a healthier society through ethical sourcing — a model built to benefit farmers and consumers in equal measure across Odisha and beyond. Read more on the About page, or get in touch through the Contact page.
Read Nihar's full profile →
What niharwrites.com Covers
Three fields, one throughline
Agriculture
New-age technology for farmers, real problems faced on the ground, and the ongoing work of agricultural development across Odisha and India.
Food Business
Sourcing, food preparation and regional cuisines — and the choices that connect a plate of food back to the farm it came from.
Travel
Journeys through unexplored destinations that connect culture, people and tradition — travel as a lens on India's food system.
Innovation
Interviews with farmers, industry experts and changemakers building practical solutions for agriculture and rural communities.
Our Farmer-First Mission
Help Us Hit ₹5 Lakh Monthly Sales on Flipkart — and Gift an Oil Machine to Mustard Farmers
Every order placed on Flipkart moves Soil To Serve closer to a real, life-changing goal. When we reach ₹5 lakh in a single month, we will gift a portable oil extraction machine, worth more than ₹20,000, to a deserving farmer group — chosen from across India for their hard work and need.
The Reward: A Portable Oil Extraction Machine
A portable oil extraction machine costs more than ₹20,000 — out of reach for most small farmer groups across India. They are forced to sell raw produce at low prices while others profit from processing it. Your purchase directly funds this change.
How the Farmer Group Is Chosen
When the month's goal is met, we will identify the most deserving mustard farmer group from across India and the machine goes to them. No conditions. No waiting.
Featured Writing
Recent stories
April 17, 2026
How AI Is Transforming New-Age Businesses — From Farms to Online Stores
How artificial intelligence has quietly moved beyond the tech industry and into farms, kitchens and online storefronts.
December 2, 2025
The Truth About Odisha's Farming Mindset: Fear, Tradition & the Hidden Power of Modern Agriculture
A personal, on-the-ground look at why tradition and fear still shape farming decisions in Odisha — and where modern agriculture fits in.
From Farm to Doorstep
Shop Soil To Serve
Kandhamal turmeric, cold-pressed oils, black rice and wild honey — sourced directly from farmer groups in Odisha, with no middlemen. Explore the full range at soiltoserve.store.
Visit soiltoserve.store →Frequently Asked
Quick answers
- Who is Nihar Ranjan Kar?
- Nihar Ranjan Kar, also known as Nihar, is an agriculture entrepreneur from Angul, Odisha, India, and the founder of Soil To Serve. He holds a B.Sc. in Agriculture from CUTM, Paralakhemundi and an MBA in Agribusiness Management from KIIT School of Rural Management, Bhubaneswar.
- What is Soil To Serve?
- Soil To Serve is a farm-direct food business founded by Nihar Ranjan Kar in Angul, Odisha, available at soiltoserve.store. It sources authentic regional Indian foods directly from farmer groups, with no middlemen.
- Where is Nihar Ranjan Kar based?
- Nihar Ranjan Kar is based in Angul, Odisha, India, where he runs his agriculture and food business, Soil To Serve.
- What does niharwrites.com write about?
- The site covers agriculture, food business, travel and innovation, always tied back to farmers and the Odisha food system.
- What is the ₹5 Lakh Flipkart mission?
- Soil To Serve is working toward ₹5 lakh in monthly sales on Flipkart. When that goal is reached in a single month, Soil To Serve will gift a portable oil extraction machine, worth more than ₹20,000, to a deserving mustard farmer group chosen from across India.
- Where can I buy Soil To Serve products online?
- Soil To Serve products are available directly at soiltoserve.store, as well as on Flipkart and Amazon.